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  1. What is your preferred method to shop for branded merchandise?
    Select one answer:

    Catalog
    Web
    Customer Service (Phone/Fax)
    eSpeed Buy
    Face-to-Face


  2. What do you need branded merchandise for?
    Select all that apply:

    General office use
    Personal use
    Employee recognition and/or recruiting
    Business gifts
    Company events and meetings
    Tradeshows and/or conventions
    Mobil Service Station
    Exxon Service Station
    Marketing use
    Brand/Product Promotion
    Product launches
    Other: Please describe


  3. How often do you purchase and shop for branded merchandise?
    Select one answer:

    Weekly (more than 25 times per year)
    Monthly (more than nine times per year)
    Quarterly (approximately four times per year)
    Annually (less than three times per year)


  4. What categories are you most likely to purchase merchandise from?
    Select your top three:

    Golf apparel and accessories (i.e., caps, shirts, towels, golf balls)
    Racing apparel and accessories (i.e., caps, shirts)
    Branded apparel and accessories (i.e., shirts, pins, jackets)
    Collectibles and toys (i.e., die-casts, plush)
    Office items (i.e., desk sets, pens, portfolios)
    Technology items (i.e., mouse pads, memory sticks, USB devices)
    Safety items (i.e., first aid kits)
    Tools and auto-related items (i.e., ice scrapers, flashlights, tool sets)
    Recreation and sporting equipment (i.e., umbrella, binoculars, water bottle)
    Travel accessories (i.e., travel mugs, totes, laptop briefcases, clocks)
    Promotional items (i.e., key chains, magnets, drink coasters)


  5. What three brands of merchandise are you most likely to purchase?
    Select your top three.

    ExxonMobil
    Exxon
    Mobil
    Mobil 1
    Mobil 1 Racing
    Mobil Delvac
    Other: Please describe


  6. What price range (per item) do you typically need?
    Select one answer:

    Under $5 per item
    Range $5-$15 per item
    Range $16-$35
    Above $36 per item


  7. What three factors impact your purchasing decision?
    Select your top three.

    Low price point (below $5)
    Quality of product
    Overall selection
    Variety of color and logo options
    Product directly relates to interests/needs
    Appearance/Style


  8. Please identify yourself, select all that apply:
    Consumer
    Fuels Marketing
         Aviation
         Marine
         Distributors
         Dealers
         CORS
         I & W
         Convenience Retailing
    Lubricants & Specialties
         Aviation/Marine
         Distributor
         PVL
         Other: Please specify
    Distributor
    Dealer
    International (outside of the United States)
    Public Affairs
    Corporate
    Employee - personal use
    Employee - company use
    Other: Please specify


  9. Which of the following are you involved in?
    Select all that apply:

    Marketing
    Recruiting
    HR
    Procurement
    Safety
    Product Development
    Product Launches
    Tradeshows and Events
    Brand Management/Advertising
    Community Events
    Rewards and Recognition
    Other: Please specify


  10. Where do you conduct daily business?
    Select one answer:

    Office space
    Home space
    In the field


  11. If you are an ExxonMobil employee or Dealer or Distributor, how many years of service and experience do you have with ExxonMobil?
    Enter Answer:
    Years

    Comments about your experience or suggestions for new products:


    If you would like to be contacted about this survey or merchandise needs, please submit your e-mail address and we will contact you!




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